How it Works

At LiquidateNow, we make it simple to turn your excess inventory into recovered value - with no upfront costs and a solution that fits your specific needs.

Fast and convenient 4 step process

Step 1 – Submit Your Goods

Tell us what you’re looking to liquidate through our Get Started form. We’ll send a unique proposal.

Step 2 – We Market & Sell

We prepare marketing materials and promote your products through our sales channels – leveraging Via Trading’s reach to sell your liquidation.

Step 3 – Track Your Sales

Use your Personalized LiquidateNow Dashboard to track your sales – get a real-time view on your product performance.

Step 4 – Get Paid

Get paid within 48 hours of your sale, the Monday after the auction, or weekly depending on how your products are sold.

When you submit your inventory, our team evaluates:

Whether looking to move a single load or clear out large volume, we’ll evaluate your inventory & provide the most effective liquidation option. Every solution is designed to protect your brand, maximize value, & minimize effort on your part.

Type and condition of the merchandise

Quantity available and Location of Goods

Level of detail and supporting information

You will then receive a proposal with what to expect next

I'm ready to liquidate my items

No matter the method, your products will receive broad, multi-channel exposure through:

ViaTrading.com Listing:

Featured on a leading liquidation platform with over 100,000 monthly visitors

Industry Networks:

Promoted across wholesale, closeout, and liquidation sites and forums

Showroom Display:

Showcased in our Los Angeles-area cash & carry warehouse (5,000+ monthly walk-ins)

Dedicated Sales Outreach:

Offered to prequalified resellers by our experienced account managers

Email Campaigns:

Featured in email blasts to over 650,000 e-mail subscribers

Trade Shows:

Presented at wholesale & liquidation industry events for max visibility

Broad Social Media Reach

We promote across all major social media platforms to reach thousands of active resellers.

Listings on 3rd Party Ad Websites

We post your products on top wholesale sites like TopTen, WholesaleCentral, CloseoutCentral, and more to reach a broad network of buyers.

Find out More about Each Channel

4 FLEXIBLE WAYS TO LIQUIDATE YOUR INVENTORY

1. One Buyer - Best for moving everything at once

We market your items & find a “take-all” buyer. Keep the goods at your location or ship them to us. Get Paid in full once load is delivered.

2. Several Buyers - Ideal when volume is too large for a single buyer

We split your load into smaller lots to market to a broader buyer pool. Keep your goods or ship them to us. Get paid as each lot sells.

3. Hundreds of Buyers – Ideal for high volume lots & fast cash flow

Ship your goods to our warehouse. We repackage & sell by the case or pallet - get paid weekly as lots sell

4. Sell at Auction - Quick clearance with less emphasis on recovery

Live, no-reserve or premium auctions are the quickest way to sell items in any condition. Ship your goods to us and get paid after the auction.

How to Track Your Liquidation Sales

Personalized LiquidateNow Dashboard

After approval for the LiquidateNow program, you’ll receive access to your dashboard on ViaTrading.com - a real-time view of how your inventory is performing by SKU, Total Sales, Sales Volume, & more

My Products Report

The My Products report shows you the date a product was added to our database, the SKU (or unique identifier), the product name & the agreed commission structure (either a percentage or a fixed dollar amount.)

My Sales Report

My Sales report shows the sales of each of your items, the commission structure, total quantity sold, the amount they sold for (if on a % commission) & your liquidation sales dollars (after our commission).

View My Report (Detailed Breakdown)

Includes purchase & ship dates, invoice numbers, products sold, qty sold, selling method, the unit & total price paid by the customer, agreed commission percentage, amount owed to you & payment statuses.